Mark Cuban: Do THIS With Your Money Now, Before The Next Crash Hits!
- Guest
- Mark Cuban
- Read time
- ~5 min
- Uploaded
- 26 Oct 2026
- Duration
- 1:31:33
- Views
- 1.9M
KEYPOINTS
- 01
Cuban treats business as a sport: stop improving and "some kid in high school" will beat you.
So he goes "back to school" whenever crypto or AI arrives. His rule from the early PC days: only a program's creator knows it better than you, so if you outwork everyone you're "tied for second." He read the Lotus 1-2-3 manuals overnight again and again, and he says he does the same with each new AI model.
- 02
Sales is the one skill every business needs. Once you can sell, "you have a job for life."
"No business has ever succeeded without sales." Door-to-door work and call centres train you to handle objections, react fast, and see each no as a step toward yes. To him, good selling is helping: you care, you know the product, and you never push against the buyer's interest.
- 03
Young founders think they must raise money and chase big sales numbers. Cuban says profit matters more.
MicroSolutions was profitable every month of its 8 years. Stories about Zuckerberg and Altman distort expectations. Far more people make $5M–$100M than become billionaires: "It's not a Silicon Valley dream, it's the American dream."
- 04
Get great at one thing. Running three ideas at once doesn't improve your odds.
You get great where you spend your time, not where your passion is. His passion for baseball "didn't help me at all." When you notice you're better than the people around you, your confidence and your appetite to learn both grow.
- 05
He thinks markets are in a bubble, but not like 2000: "everything's a meme stock."
He includes Bitcoin, Micron, Google and Apple. A company can miss earnings by a penny and fall 18% though its real value hasn't changed that much. People are "trading them like baseball cards" instead of valuing future cash flows. He has no idea what will burst it.
- 06
His money advice: be patient, hold some cash, and wait for the bear market.
Like Buffett and Munger, who sometimes sat out for years, he says to invest only a little "for the fun of it." The real money is made when the market turns. He bought heavily when COVID hit and "crushed it." Amazon and Dell were crushed in the dot-com crash and later recovered, so there will be winners. He just can't say which ones.
- 07
He warns the AI build-out could create a US debt bubble.
Hyperscalers are borrowing more than they earn. He says Meta is borrowing beyond its cash flow and Nvidia is "subsidising half the industry." The 10-year yield is about 5.2%. At 6–10%, "something's got to give," since the US already pays about $1 trillion a year in interest. To protect himself, he holds money in several countries and is investing far less.
- 08
"AI is not smart": it predicts the next word and always lags reality.
Four models give four answers, and a slightly reworded question gets a different one. AI has no ethics of its own, doesn't grasp consequences, and is out of date on launch day. He'd trust a seeing-eye dog over it at a busy intersection. To him, smart means spotting the problem, then finding and combining the inputs.
- 09
Most of AI's power is brute force, and defenders can use it too.
Security experts tell him AI-driven hacks invented nothing new. They just ran unlimited agents through the same known weaknesses. He wants that power aimed at your own gaps first. He's "not a doomer" and fears how people will react to AI more than AI itself.
- 10
Rudeness and fame both cost more than they return.
He screamed at MicroSolutions until partner Todd Wagner told him people were afraid of him. He got "a lot further by being nice." Being a celebrity was "a lot harder than being rich," and it put pressure on his brothers and kids.
EXAMPLES
- 01
Baseball cards at 9, garbage bags at 12
He repackaged quarter-a-pack cards and sold them for 50 cents with a guaranteed Pirates player inside. A poker buddy of his dad sold him garbage bags at $3 a box to resell at $6, and he went door to door: "Hi, I'm your neighbor Mark."
- 02
Fired over a $1,500 check
He slept on the floor of a three-bedroom apartment in Dallas with five other guys. Nine months into a software-store job, he skipped opening the shop to collect a $1,500 commission and was fired on the spot. He then founded MicroSolutions, which later sold for $5M and netted him $2M.
- 03
The Mavericks went from 9–23 to 31–19
He bought the team for $285M. He paired players with former Mavericks as one-on-one coaches, bought a team plane (7'6" Shawn Bradley didn't fit in normal seats), and hired his old statistics professor Wayne Winston, spotted on Jeopardy, as the NBA's first full-time analytics staffer. They won the 2011 title. He sold majority control in 2023 at about $4.3B and kept 27%.
- 04
AI agents in his daily work
Agents freed enough time that he read his first non-fiction book in 25 years. For Cost Plus Drugs, an agent flags every lawsuit and contract bid involving the big healthcare companies and drafts Open Records Act requests. Before, that would have meant hiring a $15–20/hour intern he never had time to train.
- 05
Brian's letter
His brother wrote that July 2005 was the lowest moment of his life and he wanted to end it. Mark and their brother Jeff got him into rehab, and he has been sober ever since. Today all three brothers live within walking distance of each other.
OTHER RELEVANT
- 01
Feel trapped with $1,000 in savings? Take any job and become the best at it.
Be honest about whether you're actually good, and move up even at McDonald's. Within 2–3 years, a reference saying "we tried to keep him" opens doors. Coach Bobby Knight's line stuck with him: only "those with the will to prepare" actually win.
- 02
Be wary of get-rich-quick content online.
When his son showed him dropshipping schemes, his test was: "If those were good businesses, they wouldn't be telling you about them." Nobody with a real stock-market edge sells it.
- 03
With AI, your edge is judgement, not information.
Everyone has the same libraries now. The winners compare answers from several models, decide what's right and sell it. He told his kids that whoever learns agents will be "so much more productive than you."
- 04
Know your weaknesses and hire to cover them.
He's "ready, fire, aim," so he relies on detail-focused partners: Martin Woodall, Todd Wagner, and now Dr. Osmanski at Cost Plus Drugs. He hires badly, so his rule is to hire slow and fire fast. Entrepreneurship gives you less control of your life, not more. Regret over missing his kids' small events is part of why he left Shark Tank and sold the Mavs.